Sometimes selling your goods needs a unique approach. Illustration can breathe new life into products old or new, and shine a light on things that need to be seen.
Hannah is the solopreneur behind So Soy, a growing family of luxury scented Soy candles. Hand poured in Northern Ireland, Hannah’s products are purposefully minimalist but she wanted to create a different feeling for her limited edition Home Wax Melt kit. She was drawn to the looseness of watercolour with its imperfections and organic colour blends. The illustration was printed onto postcard and used as a friendly visual guide for how to use the kit at home.